A NEW POINT OF VIEW ON EVERYDAY LIVINGA brand in the making
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The collection/In the kitchen/B50
Kitchen Towel shown in everyday use
DESIGN CONCEPTIN USE · COBALT
B50 / DEVELOPMENT COLLECTION

Kitchen Towel

A kitchen towel with a loop you can find.

Color storyCobalt blue

The same design in four finishes. Natural materials keep their character. Final color and finish will be matched on physical samples.

I’m interested

A good idea in development.
Concept visualization. Not yet available for purchase. Materials, dimensions and performance are proposed until prototyping and testing.

  • Absorbent cotton construction
  • Generous hanging loop
  • Flat-folding format
A MOMENT OF EVERYDAY

Made to be
part of your day.

A concept scene illustrating the intended use.

  1. 01Wash before first use
  2. 02Use for hands or dishes as assigned
  3. 03Hang by the loop to dry fully between uses
LITTLE MOMENTS. REAL USES.

Where it comes in handy.

Three everyday examples for this design.

  1. Dry washed hands with a towel assigned to that task, then hang it by the loop.

  2. Use a separate clean towel to dry dishes before returning them to the cupboard.

  3. Wipe a small water spill, then put the damp towel out to wash or hang it fully open as appropriate.

THE IDEA BEHIND IT

A small detail,
thought all the way through.

Large woven ovals carry the brand without a stiff printed surface. A generous corner loop hangs easily, and the towel folds flat for a drawer or parcel.

Refined for real life

Reinforce the loop into the hem seam and use woven color rather than a heavy printed coating.

Good together.

The full collection